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Alfa Romeo Giulia Makes an Exclusive Premiere


Fiat Chrysler Automobiles, importers of the Alfa Romeo brand in South Africa hosted an exclusive premiere of the highly-anticipated Alfa Romeo Giulia at a gala event held at the Inanda Club in Sandton this past week.

The event, hosted by FCA managment and dealer representatives, was held exclusively for confirmed buyers of the new Giulia Launch and Race Editions due for arrival on local shores in early 2017. The first 46 orders for Alfa Romeo of this remarkable new model were snapped up within three days of the order book opening at local dealerships.

The exclusive premiere comes almost three months ahead of the official launch of the entire Giulia range in South Africa, illustrating the importance of the first vehicles and their buyers. Marco Melani, CEO of FCA South Africa, presented an audiovisual preamble to the red carpet live reveal of the car. The red and silver decor added to the ambience of the event along with three vintage Alfa Romeo cars on loan from members of the Alfa Romeo club. Italian inspired food, live entertainment and the roar of the engine’s exhaust ensured an exciting evening was had by all.

The Launch and Race Edition vehicles are based on the top-of-the-range Giulia Quadrifoglio Verde derivative. Powered by a Ferrari developed 2.9l V6 Bi-Turbo engine, the Giulia QV powerplant produces 375kW of power and 600Nm of torque driving the rear wheels through an eight-speed automatic transmission that returns performance figures of 0-100km/h in 3.9 seconds and a top speed governed to 307 km/h (190 mph).

Both the Launch and the Race Editions are available in limited numbers affording their buyers a unique and exclusive purchase experience well in advance of the rest of the range which expected in March 2017. The Race Edition features Carbon ceramic brakes that offer fade-free braking under all driving conditions, as well as the unique Tri-coat paint colour; Mineral White or Red Competition.

The complete Alfa Romeo Giulia range will feature the Giulia QV as well as the Giulia 2.0l in three derivatives; Base, Super, and Super Lux. The entry-level variants feature a 2.0l four cylinder petrol engine with 147kW of power and 330 Nm of torque driving the rear wheels through an eight speed automatic transmission.

The full model line-up is expected locally from early March 2017. Further details are available at http://www.alfaromeo.com/giulia.

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